Our Thinking

The Impact Edit: Is the "Fear of Finding Out" Stalling Your Strategy?

Fear of Finding Out (FOFO) isn’t just a personal bias—it’s stalling business strategy. Leaders often avoid audits, surveys, or assessments because they fear confirming bad news. But this hesitation carries huge costs, from supply chain risks to employee disengagement. The flip? Reframe data not as “finding problems” but as “getting ahead.”

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Welcome to The Impact Edit

Welcome to The Impact Edit—a new space to unpack the quieter, often overlooked moments that drive real change in social sustainability. Building on the foundation of The Spark, this evolution moves beyond curated headlines to explore the nuanced conversations, tools, and frameworks that connect intention to impact. Whether it’s the language we use in team meetings or the policies shaped behind the scenes, The Impact Edit shines a light on the subtle shifts that make meaningful transformation possible. Let’s explore how we can move from purpose to practice—together.

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